Global Academy of Training and Research Journal

Share:

HTML |

DOI 10.35609/gjbssr.2014.2.3(2)

Reference to this paper should be made as follows: Muchran, M; Mardiana, A; Pontoh,G.T. (2014). Analysis of Internet Banking Using Technology Acceptance Model by Experience as Variable Moderation, Global J. Bus. Soc. Sci. Review, 2 (3): 11 – 18. https://doi.org/10.35609/gjbssr.2014.2.3(2)

Received: July 14, 2014 | Accepted: August 2, 2014

Analysis of Internet Banking Using Technology Acceptance Model by Experience as Variable Moderation
Muchriana Muchran, Ana Mardiana, Grace T.Pontoh
Hasanuddin University, Indonesia Abstract

Objective - This studyaimed toanalyzethe variablesTAMby addingservice awarenessasexternal variablesandexperienceas a moderating variable. In analyzing thestudy subjectsusedempirical testing.

Methodology/Technique - Dataobtained bydistributing questionnaires tointernet banking users. Selection ofthe sampleusingsimple random sampling technique. Hypothesis testingmethodsPartial LeastSquare

Findings - The awareness of service support the perceivedease of useandperceived usefulness. Perceivedease of usesupports theperceived usefulness. Perceivedease of usehas no support onintention to use. Perceivedusefulnesshas no support onintention to use. Perceivedease of usesupportstheintention to usetheexperienceas avariablemoderating.Perceivedusefulnesshas no supporton theintention to usetheexperienceas avariablemoderating.

Novelty - This research refers toresearch Al Somali(2008) and Mahardika(2010) which examines Awareness of service, Security, Quality of internet connection as an external variable. The variablesthat use isawarenessof servicedue tothe different resultsofthe two researchers. This study alsoaddsvariablemoderationis experience. Experienceis usedforInternet Bankingcan be different dependingon the experiencethey have.

Type of Paper - empirical.

Keywords: Internet Banking, Technology Acceptance Model, Awareness of Service, Experience

Price: USD 25