Assessing SME Perceptions of Using Green Social Media Marketing
Author(s): Shelley B Beck, Ayanda P Deliwe, Elroy E Smith
Affiliation: Oxford Brookes University, Headington Campus, Oxford, OX3 0BP, United Kingdom.
Nelson Mandela University, University Way, Summerstrand, 6031, Port Elizabeth, South Africa.
Keywords: Green marketing; social media marketing; green initiatives; social media; SME's
DOI
10.35609/jber.2020.6.1(7)
Received: December 27, 2020 |
Accepted: March 31, 2021
Type of Paper: Empirical | Vol. 6(1) Page: 65 � 72
Reference to this paper should be made as follows: Beck, S.B; Deliwe, A.P; Smith, E.E. (2021). Assessing SME Perceptions of Using Green Social Media Marketing, Journal of Management and Marketing Review, 6(1) 65 � 72. https://doi.org/10.35609/jmmr.2021.6.1(7)
Assessing Customer Attitudes towards Zero Waste Shopping
Author(s): Storm Watson, Elroy Eugene Smith
Affiliation: Department of Business Management, Nelson Mandela University, PO Box 77000, Port Elizabeth, 6031, South Africa
Keywords: Sustainability; Waste; Waste Management; Zero Waste Shopping; Theory Of Planned Behaviour
DOI
10.35609/jber.2020.5.4(6)
Received: October 18, 2020 |
Accepted: December 31, 2020
Type of Paper: Empirical | Vol. 5(4) Page: 244 � 250
Reference to this paper should be made as follows: Watson, S; Smith, E.E. (2020). Assessing Customer Attitudes towards Zero Waste Shopping, J. Mgt. Mkt. Review, 5(4) 244 � 250. https://doi.org/10.35609/jmmr.2020.5.4(6)
Business practices in South Africa during Covid 19 that impact consumers' economic means
Author(s): Laura Best, Miemie Struwig
Affiliation: Nelson Mandela University, South Africa
Keywords: Business practices during Covid pandemic; consumer protection policy; consumer rights; price gouging; Tribunal adjudication
DOI
10.35609/jmmr.2022.7.3(2)
Received: July 11, 2022 |
Accepted: September 30, 2022
Type of Paper: Empirical/ Review | Vol. 7(3) Page: 98 ¨C 106
Reference to this paper should be made as follows: Best, L., Struwig, M., (2022). Business practices in South Africa during Covid 19 that impact consumers' economic means, J. Mgt. Mkt. Review, 7(3), 98 ¨C 106. https://doi.org/10.35609/jmmr.2022.7.3(2)