Reference to this paper should be made as follows: Nasreen; K; Chen; T.B; Shereen, Khan: Abdullah; Sarwar. (2019). A Framework for Brand Rejuvenation: Private Universities in Malaysia, J. Mgt. Mkt. Review, 4(1) 33 – 40. https://doi.org/10.35609/jmmr.2019.4.1(5)
Received: December 18, 2018 | Accepted: March 16, 2019



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