Journal of Management and Marketing Review, a peer-reviewed academic journal,aims to publish high quality, empirical manuscripts drawn from quantitative and qualitative methodologies and focused on interdisciplinary, international and comparative perspectives on contemporary management and marketing issues.The JMMR goal is to provide broad international coverage of original scholarly researches within disciplines of management and marketing for the dissemination of discussion and debates of new management and marketing ideas and strategies. JMMR is interested to accept the novel work with a variety of theoretical and methodological rigorousness, significance of research finding and insight, concise and logical manner.

The targeted JMMR audience are management and marketing academics and researchers, practitioners and consulting professionals in the field and other interested groups and individuals.We are going to be a bridge between theory and practice of managementand marketing.

The major goals of the journal are:

• Adopting major concepts of management and marketing research in developing & Developed countries;
• Facilitating improvement of management and marketingreforms in Asia and Europe
• Developing and highlighting the contemporary issues of management and marketingresearch in developing countries;
• Promoting trans-disciplinary research including the ones addressing the issues in the areas ranging from education through management and marketing, and drawing on these each other's discipline.

Key-areas of the Journal:

Management

• General management;
• Strategic management;
• Financial management;
• Change Management
• Supply Chain Management
• Value Chain Management
• Organization Development
• Management Information System
• NGO Management
• Human resources management;
• Hospitality & Tourism Management
• Organizational Behaviour
• Electronic Commerce
• Health Care Management

Marketing

• Product Marketing
• Pricing Distribution
• Account-based Marketing
• Segmentation Strategy Marketing
• Operations Advertising Branding
• Personal Sales
• Internet Marketing
• Mobile Marketing
• Digital Marketing
• New Product Development
• Visual Merchandising
• Direct Marketing
• Entrepreneurship
• Business Plan
• Entrepreneurship Innovation
• SME's & Organizational Performance

JMMR has an editorial board comprising well known scholars and experts from the world's leading universities and business schools. Its goal is to bring the highest quality research to the widest possible audience. The participation of the well-known experts in the editorial board is a guarantee of the successful formation of the publication's transnational spirit, a contribution to the development of business and social sciences research on the international scale.

JMMR is a quarterly (March, June, September and December) periodical that considers for publication original articles as per its scope. The journal publishes in English and it is open to authors around the world regardless of the nationality. This makes it possible to introduce the latest findings to the wide public. JMMR accepts submission of mainly three types: original articles, reviews, and proposals for special issues. The editorial board will pursue a transparent policy in relations to their readers. The editorial board will welcome any proposals concerning the journal's development.