Author(s): Anushia Chelvarayan, S. Thayalan Sandrasegaran,Yeo Sook Fern

Affiliation: Multimedia University, Jalan Ayer Keroh Lama, 75450, Melaka, Malaysia

Keywords: Green Purchase Behaviour, Green Marketing, Green Products and Services, Students

Received: October 20, 2021 | Accepted: December 31, 2021

Type of Paper: Empirical | Vol. 9(4) Page: 242–252

Reference to this paper should be referred to as follows: Chelvarayan, A; Sandrasegaran, S.T; Fern, Y.S. (2021). Green Purchase Behaviour among Students in Higher Learning Institutions, GATR Global J. Bus. Soc. Sci. Review, 9(4), 242–252. https://doi.org/10.35609/gjbssr.2021.9.4(1)

Author(s): Itani Listen Ramuthivheli , Dr Kirsty-Lee Sharp , Prof. Bongazana Dondolo

Affiliation: Vaal University of Technology, Vanderbijlpark South Africa
Tshwane University of Technology, Pretoria, South Africa

Keywords: Brand Communication; Service Quality; Brand Satisfaction; Brand Loyalty; Training

Received: October 19, 2021 | Accepted: December 31, 2021

Type of Paper: Empirical | Vol. 9(4) Page: 253–260

Reference to this paper should be referred to as follows: Ramuthivheli, I.L; Sharp, K.L; Dondolo, B. (2021). A Pilot Study of Brand Loyalty in Generation Y of Technical and Vocational Education Training Colleges, GATR Global J. Bus. Soc. Sci. Review, 9(4), 253–260. https://doi.org/10.35609/gjbssr.2021.9.4(2)

Author(s): Lambas Marasi Tua LG, Kurniawati

Affiliation: Universitas Trisakti, Jakarta and Indonesia

Keywords: Change; Leadership; Organizational Commitment; Organizational Change; Organizational Learning; Organizational Performance.

Received: October 16, 2021| Accepted: December 31, 2021

Type of Paper: Empirical | Vol. 9(4) Page: 261–272

Reference to this paper should be referred to as follows: Lambas, M.T.L.G; Kurniawati. (2021). Antecedents of Organizational Change and Its' Consequence towards Organizational Performance, GATR Global J. Bus. Soc. Sci. Review, 9(4), 261–272. https://doi.org/10.35609/gjbssr.2021.9.4(3)

Author(s): Ririn Wulandari, Wei-Loon Koe

Affiliation: Universitas Mercu Buana, 11650, West Jakarta, Indonesia
Universiti Teknologi MARA, Cawangan Melaka, 75300, Melaka, Malaysia

Keywords: Characteristics; Innovation; Micro small and medium enterprises (MSMEs); Performance

Received: October 21, 2021 | Accepted: December 31, 2021

Type of Paper: Empirical | Vol. 9(4) Page: 273–282

Reference to this paper should be referred to as follows: Wulandari, R; Koe, W.L. (2021). How to Improve the Performance of Micro, Small, and Medium Enterprises? GATR Global J. Bus. Soc. Sci. Review, 9(4), 273–282. https://doi.org/10.35609/gjbssr.2021.9.4(4)

Author(s): Tran Minh Tung

Affiliation: Business Department, FPT University Danang, FPT City, Hoa Hai Ward, Ngu Hanh Son District, 50509, Danang, Vietnam

Keywords: Games-Based Learning; Simulation and Experiential Learning, PBLs, Learning in Covid-19 Age, Hospitality Education.

Received: October 18, 2021 | Accepted: December 31, 2021

Type of Paper: Empirical | Vol. 9(4) Page: 283–292

Reference to this paper should be referred to as follows: Tung, T.M. (2021). Developing Quality Hospitality Students through Simulation and Experiential Learning as a Guide for Hospitality Education, GATR Global J. Bus. Soc. Sci. Review, 9(4), 283–292. https://doi.org/10.35609/gjbssr.2021.9.4(5)